Cory Howell

Category: SEO

  • HTTP to HTTPS – An SEO Nightmare

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    Cory
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    I’ve had the opportunity over the last few months of seeing the direct impact of switching URLs on a site from http to https. Because we saw such a negative impact from this change, I wanted to share our experience with the greater community to help you avoid the same SEO challenges we faced for…

  • How Google’s Penguin 4 Update Impacted Me

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    Cory
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    I haven’t been blogging a whole lot or posting any new SEO insights, but after checking my Google Webmaster Tools account for this site this week, I noticed that I had sharply declined in overall site impressions. I thought I’d share why I believe that Google’s Penguin 4 update on May 22nd impacted me.

  • Google Showing Only 7 Results on Page 2, 3 of SERPs?

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    Cory
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    Saw some weird keyword rankings on Page 2 and Page 3 of Google results for some select queries this evening. Wondering if Google is testing limiting the amount of results on secondary SERP pages for increased CTR’s or other purposes. Here’s an example of one of the searches. You can see from the image it…

  • What Happens When You Forget SEO During a Website Redesign

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    Cory
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    A recent website maintenance client of mine redesigned their website. The new website looks really good and I wish them the best in terms of improved conversion rates and user interaction. Unfortunately, a redesign must involve many more considerations than just a new skin & the same website content. When you fail to consider the…

  • Google Penguin Update – Plus Panda, Plus Parked Domain Error

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    Cory
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    It’s been a hell of a week for search engine optimization professionals and folks who run their own websites. Especially if your website is dependent on Google for a significant portion of your revenue/income AND you’ve done some less than “white” linking strategies in the past. Google’s plethora of recent algorithm updates has caused confusion,…

  • March 2012 Google Algorithm Updates

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    Cory
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    Google announced today that they made approx. 50 unique changes to their search algorithms in March. A lot of them are just small tweaks that help improve how they interpret pages & specific queries – not necessarily making a huge SEO impact. That said, they have referenced several algorithm updates that should be noted: Freshness…

  • What Google Knows About You

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    Cory
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    Just for fun today, I utilized Google’s external keyword tool for AdWords to search for my name (cory howell) and see how popular (or unpopular) it is from a search volume perspective. I was pretty surprised to see the results when I left the keyword matching options on default in the tool (Broad Match and…